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Invest in Texas Kids

The Youth Auction is the grand finale to the Junior Livestock Show. Each year thousands of youngsters spend months working on their projects which they bring to Austin to show. The top placing exhibitors earn a coveted spot in the Youth Auction.

Record Amount Raised In 2019

An Investment in the Youth of Texas

At the Youth Auction, members of the community, businesses, family and friends support these deserving youth by “purchasing” their lot. The buyer does not take home an actual animal, but these funds go directly to the 4-H and FFA students so that they may save for college, invest in future livestock projects, start their own businesses or pursue other endeavors for their future.

Youth Auction Committee Chair, Jardin Loeffler

A note from our Youth Auction Chair

Rodeo Austin’s one-day Youth Auction rewards a year-long culmination of early mornings, late-night feedings and the invaluable experience of raising an animal. The Youth Auction is a day where we come together to support kids for the love, care and hard work they put into their agricultural investments. I am an 8th generation Texan and it is these traits that inspire my family’s continued commitment to Rodeo Austin. With your contributions, you are investing in not only their future, but a brighter tomorrow for all of us. I invite you to come out and get to know the kids. You too will fall in love with the Youth Auction like my family did more than 40 years ago!

Jardin Carlson Loeffler
Board of Directors
Youth Auction Chair

Making a Contribution

The Youth Auction Volunteer Committee works hard year round to solicit donations from philanthropic community leaders and local businesses to reward these hard working youth. Thank you to the Youth Auction leadership for embodying the spirit of Rodeo Austin and ensuring all exhibitors are rewarded for their efforts.

Individual Buyers: Donors may participate individually by attending the event and bidding as an individual buyer. This option is ideal for companies wishing to support youth.

Buyers Groups: Buyers Groups solicit donations throughout the year and purchase under one Buyers Group name. This option is ideal for entities that represent a group of philanthropic minded individuals.

Pre-Committed Buyers Benefits Chart

Buyers and Buyers Group who pre-commit by January 1st are eligible to receive various promotional and hospitality benefits as a thank you for the commitment to Texas kids.

($1,000 - $9,999)

($10,000 - $14,999)

($15,000 - $24,999)

($25,000 - $49,999)

($50,000 - $99,999)

($100,000 +)
Signage at Youth AuctionN/AN/AListingListingLogoLogo
Youth Auction Sale OrderN/AN/AListingListingLogoLogo
Complimentary Drinks at Youth Auction for 10N/A
Reserved Seating at Youth AuctionN/AN/AN/ASeating for 51 table of 102 tables of 10
Rodeo & Concert TicketsN/AN/A4 Reserved / Perf.4 Reserved / Perf.4 Box / Perf.8 Box / Perf.
Founders & 100X PassesN/A44448
VIP Fairgrounds Parking Passes146101216
Season Fairgrounds Passes2812202432


If you would like to add-on to an exhibitor’s project but cannot attend the Youth Auction, please fill out the following form and return it via email. Add-on forms are due by March 26. Download PDF form HERE.

Event details

The Youth Auction will be held at ACL Live at The Moody Theater on Friday, March 26, 2021. The sale schedule is below. 444 exhibitors will sell their projects. All exhibitors selling a project are required to be in attendance and will receive the opportunity to meet their buyer.

Map & parking

Map of ACL Live where the Youth Auction is held

ACL Live at The Moody Theater
310 W 2nd St, Austin, TX

Valet parking is available to buyers at the W Hotel, 200 Lavaca St, Austin, TX. Please plan extra travel and parking time due to downtown Austin activities.


8:45 a.m. – Opening Ceremony
9:00 a.m. – Poultry Auction (52 lots)
10:15 a.m. – Barrow Auction (114 lots)
12:15 p.m. – Steer Auction (100 lots)
2:00 p.m. – Lamb Auction (88 lots)
3:30 p.m. – Goat Auction (90 lots)

About 4-H and FFA

Junior Livestock exhibitors qualifying to sell their project at the Youth Auction are members of 4-H and FFA. In addition to building the next generation of agriculturists, these programs emphasize skills and values like leadership, volunteerism and community. The process of caring for a livestock project from purchase to sale teaches these students life skills such as time management and responsibility. These key values help prepare the next generation of Texas for the future.

Learn more about 4-H and FFA livestock projects:

girl smiling while showing her heifer in competition

To participate at Rodeo Austin, exhibitors must also complete a Quality Counts program. “Focused on quality assurance and character education, Quality Counts is designed to teach young people the importance of displaying good character in carrying out livestock projects, and in every aspect of their lives. Quality Counts helps youth exhibitors learn the importance of using proper livestock management practices so that food quality and safety are preserved.” Texas Quality Counts, Texas A&M University System

Learn more about Quality Counts:


Junior Market Show animals must be exhibited and sold by its owner. Exhibitor substitutions may be allowed under conditions set and included in the form.

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Ultimate Scramble

Contribute to Texas youth who are unable to purchase an animal on their own.



Donate through scholarship and endowment programs to help support our mission